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Mastering Walmart’s Content Quality Score (CQS)

Written by Meenakshi Mamgai | Jun 3, 2025 7:05:10 AM

Mastering Walmart’s Content Quality Score (CQS)

Walmart’s marketplace is growing rapidly, and with more sellers joining daily, standing out requires more than just a good product. Your content must be optimized, complete, and aligned with Walmart’s standards. Enter the Content Quality Score (CQS) – Walmart’s internal metric that evaluates how well your product listings meet the expectations for discoverability and conversion.

In this blog, we’ll take a deep dive into what the CQS is, how it’s calculated, and what you can do to improve it. Whether you're a first-time Walmart seller or a seasoned brand looking to scale, understanding and optimizing for CQS is essential.