In today’s digitally-driven retail landscape, one thing is clear—online shopping is here to stay. But even as eCommerce has transformed how consumers browse and buy, a critical gap has remained: the inability to experience products before purchase.
That’s where Augmented Reality (AR) steps in—redefining buyer confidence, customer satisfaction, and conversion rates across industries. With AR, the question “Will this work for me?” gets answered in real-time, on the customer’s terms.
Let’s break down how AR is quietly becoming a non-negotiable in the modern online shopping experience—and how platforms like imagine.io are making it more accessible than ever.