As consumer interests change and develop over time, so does the eCommerce landscape. The rising demand for product customization has had a knock-on effect on how many businesses display and sell their products from online stores.
The emergence of 3D product configurators has transformed the customer experience and paved the way for a new way to view and interact with products online. Instead of asking consumers to do the heavy lifting of imagining their new purchase in their home, leading eCommerce brands are selling more by assuming that responsibility.
In this blog post we’ll explore how online product configurators could also be a game-changer for your eCommerce store and can increase sales.