Creating high-quality product content is crucial for success on today’s major retail platforms. Walmart, Amazon, and Target each use content score metrics to evaluate your product listings’ quality and completeness. In this blog, we’ll give you a strategic overview of how each platform scores your content, why these scores matter, and the foundational strategies to stay in the green zone.
By understanding and mastering these scores, you can boost your products’ visibility, improve conversion rates, and ultimately drive more sales. This post serves as a pillar guide—we’ll touch on Walmart, Amazon, and Target here and then deep-dive into each one individually in upcoming blogs.