Configurators enable manufacturers to modify existing products to suit specific customer requirements. Users are directed towards creating an end-item product via product description, option rules, and calculation. It's an effective way to allow customers to build and visualize your products to ensure buyer confidence, pricing, and reduce returns.
Nothing is worse than waiting weeks for a customized product only to find out that it doesn't quite suit your customer's needs once they finally receive it. With product configurators, buyers can explore their options and be confident in their purchase before they ever hit the "Checkout" button.
In the home furnishings industry, product configurators allow eCommerce buyers the option to customize various features of a product. This includes the option to select different fabrics, dimensions, sizing, footing, finishes, and more. Through product configuration, D2C businesses can ensure buyer confidence through their eCommerce stores, and make sales they otherwise would not without the help of visualization technology like product configurators.