Behind the Scenes: Why Backend Integration Is Crucial for Modern Configurators

Behind the Scenes: Why Backend Integration Is Crucial for Modern Configurators

FAQs

Not necessarily. One of the advantages of using imagine.io is its intuitive, no-code platform. You can upload assets, set up configuration rules, and deploy your configurator without writing a single line of code. However, for backend integrations with ERP, CRM, or PIM systems, your internal IT team or a systems integrator may need to assist in connecting APIs and ensuring the data flow aligns with your business logic. Our team is always here to guide you through the process.

Yes. imagine.io is designed to be flexible and integration-friendly. We support open API connections, which means we can connect with most modern ERP, PIM, and CRM platforms. Whether you're using NetSuite, SAP, Salesforce, or a custom-built system, we work with your team to ensure a seamless integration that keeps your data synchronized and workflows efficient.

Timelines can vary depending on the complexity of your product and the systems you’re integrating with, but many of our clients are able to launch a basic, interactive 3D configurator within days. More advanced setups—like full CPQ logic or ERP integration—can be up and running within a few weeks. The good news? Our platform is built to minimize time-to-value, and our support team works closely with you to keep things on track.

Yes. Need to change the color of a sofa or switch a product to a new environment? You can do that in minutes with no need for a reshoot.